Stories by Scott Van Camp

Most American smartphone owners are using real-time location-based maps, but aren’t checking in on geosocial services such as Foursquare.

Corporate communicators are always looking for media coverage for its CEOs, but in the case of former Yahoo leaders Bartz and Thompson, negative coverage can be deadly in a crisis.

Corporate communicators are always looking for media coverage for its CEOs, but in the case of former Yahoo leaders Bartz and Thompson, negative coverage can be deadly in a crisis.

When a company takes a position on a controversial stand—like gay marriage, for example—it had better have a compelling reason to do so.

When a company takes a position on a controversial stand—like gay marriage, for example—it had better have a compelling reason to do so.

JPMorgan Chase’s CEO had a relatively easy time of it at the firm’s shareholders meeting, while Morgan Stanley’s CEO had to face two-dozen protesters at his company’s annual meeting.

JPMorgan Chase’s CEO had a relatively easy time of it at the firm’s shareholders meeting, while Morgan Stanley’s CEO had to face two-dozen protesters at his company’s annual meeting.

"Liking" a brand on Facebook should be the start of a relationship between a consumer and a brand, not the end of a courtship.

"Liking" a brand on Facebook should be the start of a relationship between a consumer and a brand, not the end of a courtship.

Now that nearly 50% of cell phone owners have smartphones, it’s time for PR to take advantage of these "moving targets."