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New Muscular Feature and Spanish-Language Trends Muscular Development magazine works out the dirt on celebrity fitness routines with a new gossip column. But don’t fret if you’re not representing a celebrity for the four-page column… Continued

L Magazine American Lawyer Media 345 Park Ave. South New York, NY 10016 212/779-9200 Law students don’t mind a little "R" and "R" during study break time, which is why American Lawyer Media launched the… Continued

With a mind-boggling variety of high-tech tools available to PR professionals, it’s easy to be swept away in the frenzy, using technology for the sake of technology. But taking advantage of interactive capabilities can be… Continued

Public Relations Managers Quantum is seeking two brilliant & seasoned high-tech Public Relations Managers. Quantum is the world’s leading storage supplier and was named one of Fortune Magazine’s 100 Best Places to Work. Manager, Corporate… Continued

It’s time to toot your horn PR NEWS-style. If one of your PR campaigns this year knocked the socks off your competition, staved off a major crisis, or boosted your company’s reputation and bottom line,… Continued

The future of online healthcare is quite rosy, according to Forrester Research. Experts there expect the industry to hit $370 billion by 2004 with a majority ($348 billion) coming from B2B transactions. Retail business will… Continued

January 18-19 IQPC’s Web Site Content Management for Healthcare conference. Orlando, Fla. 800/882-8694, www.iqpc.com. January 19 Healthcare PR & Marketing Society of Greater New York’s Meet the Press conference. New York University Medical Center. Contact… Continued

If you’re looking to update your healthcare marketing library, the Society for Healthcare Strategy and Market Development (SHSMD) has published a book on marketing plan development. Healthcare Marketing Plans That Work is a 115-page book… Continued

The Veterans Administration Center in Oklahoma City recently became the first commercial installation site for an emerging biotech firm that specializes in Internet digital disease detection and tracking. The VA center is test-driving the biotech… Continued

Aetna U.S. Healthcare is pumping $1 million into new initiatives to help reduce medical errors. The $1 million grant program will fund research to develop strategies to reduce medical errors and share best practices information… Continued